CJR: Yahoo’s New Digital Media Stylebook

Posted on | August 13, 2010 | No Comments

By Bill Grueskin
August 12, 2010 11:11 a.m.

The Yahoo Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World | St. Martin’s Griffin | 528 pages, $21.99

If you strolled by a copy editor’s desk at any metro newsroom thirty years ago, you would have likely seen, sandwiched between the pica pole and the Carter’s Rubber Cement, a well-worn, dog-eared version of the Associated Press Stylebook. The glue pot and ruler are long gone. And now, in an age when anyone can publish instantaneously to any corner of the world, it’s worth asking whether the stylebook should be discarded as well.

One answer comes not from the AP or the descendants of Strunk and White, but from Yahoo Inc. The company recently published The Yahoo Style Guide, proclaiming it “the ultimate sourcebook for writing, editing and creating content for the digital world.” At more than five hundred pages, and with an accompanying robust Web site, it is remarkable both for what it addresses (everything from hyphenating compound modifiers to abbreviating state names) and for what it says about where journalism is headed in the twenty-first century.

Read the entire story at Columbia Journalism Review.

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